
MAGDALENE MOJICA
COPYWRITER

My Resume
PROFESSIONAL ​INFO​​
Hi, I am Magdalene Mojica.
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I've been in the advertising business as a copywriter for almost two years now. And I know how a copy can make or break a business.
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Go from, "Book your flight with us!"
to, "Fasten your seat belts! Get ready to take off to your next adventure. Book here now!"

"Writing is the fuel that drives a brand"​
WORK EXPERIENCE​​
November 2018-Present
Copywriter | Voyager Innovations, Inc.
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Manage the overall content of the brands (PayMaya, Smart Padala,Freenet) handled by the company.
-Writes the words and verbal content that accompanies the visual elements.
-Writes the status copies / advertisement copies found in the brands’ social media pages.
- Edit / proofread all copies to be mass produced or posted online.
- Revise copies according to the client’s vision or targe
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Works closely with the Art director to develop original content
-Brainstorm visual and copy ideas with other members of the creative team.
-Discuss the brand’s core message for a particular project and provide several options.
July 2017 -Octo​ber 2018
Corporate Communication Staff
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Manage all the social media accounts of the brand
-Writes all status copies across all social media platforms
-Conceptualize new promos / activities for the pages.
-Boost social promoted posts in Facebook
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Manage the merchandise flow of the brand.
-Coordinate with the suppliers regarding new merchandise orders
-Ensure the quality and uniformity of all merchandise
-Ensure the proper delivery of the merchandise to the assigned area
-Ensure the proper payment of all merchandise orders
-Consolidate the orders of all marketing staff in all of the brand’s projects.
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Coordinate closely with the Marketing staff
-Manage the house reservation of customers who reserve in the main office
-Manage the merchandising needs of the areas.
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Manage the overall content of the brand.
-Writes the words and verbal content that accompanies the visual elements
- Edit / proofread all copies to be mass produced or posted online.
- Revise copies according to the client’s vision or target.
-
Works closely with the Art director to develop original content
-Brainstorm visual and copy ideas with other members of the creative team.
-Discuss the brand’s core message for a particular project and provide several options.
-
Manage the Direct Marketing team
-Supervise the examination of those interested to be a part of the Direct Marketing team
-Disseminate, to the DM team, the inquiries found in the website or the social media account.
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Spearhead events
-Propose theme for all events (e.g. Christmas, New year, etc)
-Manage the budget for a particular event
-Manage the program flow
-Manage the overall success of the event
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Manage media partnership of the brand
-Coordinate with media partners regarding the brand’s endorsement
-Supervise the shooting of commercials for the brand
-Coordinate with the winners regarding their house and lot prizes.
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Manage the website
-Write articles for the website
-Manage the publishing of the articles to the website.
-Ensure that the overall experience of the users is fast and easy
EDUCATION
2013-2017
University of the Philippines Los Banos | BA Communication Arts
Awards: Cumlaude, Member of International Honor Society of Phi Kappa Phi
2010-2013
Biblica La Delle Academy, Philippines
Awards: Salutatorian
Springwood Middle School, Canada
2008-2010
Awards: Overall Academic Award